In it to win it; strategic fund-raising

Justin Smith, Chameleon Training and Consultancy

Over £1.5bn of external funding is available each year for schools to bid for – however, securing this funding is an art form and, certainly, a job in itself.

In this session Justin presents ‘In it to win it’ – an engaging workshop that explores the five cornerstones of bid writing and his strategic approach to fundraising. Justin offers guidance on how to develop a funding plan that engages all stakeholders, exploring how you can identify and articulate your core values to commercial partners and ensure that your projects offer sustainability and stand the test of time.

As an added bonus, Justin will look at sponsorship and commercial partnerships and some simple ways you can engage with your community.

Take home points:
  • essential bid writing strategies;
  • the secrets of strategic fundraising;
  • how to develop an effective funding plan;
  • identifying and articulating your core values; • ensuring sustainability.
  • ensuring sustainability.
This session is for:
SBMs who want to learn more about strategic fundraising and to generate additional funding for their school in a systematic and engaging way.

Justin’s worked in the education sector for 15 years. In 2014, he joined Wymondham College responsible for marketing strategies, fundraising and business sponsorships. A strong advocate of the benefits of networking and forging long-term relationships, Justin passionately believes that it’s all about the people and is an enthusiastic and energetic practitioner. In 2015 Justin was awarded the National Association of School Business Management annual Marketing Award and became a NASBM Fellow in 2017. Justin has established his own business, Chameleon Training and Consultancy, designed to provide specialist marketing and income generation support to the education sector.